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[Marketing
and Site Updates]
::
Search Engine Optimization
::
E-Newsletter and Visitor Tracking ::
Publicity ::
Maintenance
Once your
site has been completed and published, there is still more to be done
to bring it to the public, consumer or potential client's attention. We
will research your industry and competition to learn how to increase
your online presence. By examining the online presence of the
industry and competition, we'll find information about directories you
want to register in, where your target market hangs out on the web, as
well as learning more about their products, services, and prices for comparison
with your own.
If you are interested in Internet Marketing research
done in your industry you can visit the sites (www.nua.ie)
and (www.wilsonweb.com)
::
Search Engine Optimization
We
make sure the content in your web site description contains keywords
familiar to your specific audience. We also create your web site with
a high keyword density, i.e. making sure that your keyword
phrases are repeated frequently throughout the body of the page as compared
to other text. We submit your web site to all of the free search
engines. We will then follow up on these submissions to make
sure your web site is listed in these search engines/directories under
the best categories.
We
also do marketing analysis and search engine
tuning on existing web sites, based on an hourly consulting fee.
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Once your web site has been created and you have visitors, you must keep them coming back! In order to do this, your site needs monthly updates to stay current. We can make monthly updates to your existing site, in addition to marketing analysis and search engine tuning. This marketing analysis and tuning will make sure that your site stays near the top of search engine results.